Oct 26, 2018
18 - Create a Customer Avatar
"Hi, my name is Bill"
Meet Bill Walters, he will be 92 years old in three weeks. He is a widower and he has a younger brother who lives three towns over. He has three daughters, seven grand-kids, and fifteen great-grand kids. Two of his daughters live four hours away from him and come to visit and help take care of him when they can, but that leaves Bonnie, his middle daughter to care for him the majority of the time. However, Bonnie herself has two children and 5 grand-children therefor she does not have the time to chauffeur her father all over town every day of the week. Before his medical condition prevented him from driving himself, he had a full schedule of people to see and places to go. He was a regular at the local diner around the corner from his house, he attended church functions multiple times a week, and was spotted regularly at the town senior center. He can no longer cook himself meals and now that he cannot drive it drastically limits his activity options, but he still looks forward to watching the races on TV during the weekends.
I don't have anything in common with the avatar I created however, when creating this avatar I modeled him, in part, after my great grandpa who had some of the same traits.
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Hi Nicole,
ReplyDeleteI find it very interesting that your avatar is modeled after an important person in your life, rather than you. A lot of people, including myself, have been working on items that solve a need but are also beneficial to ourselves as well. You have a great service idea, good job.